All About Email Marketing: Step by Step Guide - AatmaBharat

Email Marketing is one of the most effective Digital Marketing Strategies to make good relationships and to make effective interaction with your customers or clients to promote products and services by sending Emails. It is like broadcast emailing in which we send the same email or message to the group of people.

Content Marketing is part of Digital Marketing which is vital for your business and brand awareness. To know more about Digital Marketing visit Aatmabharat’s most loved topic: What is Digital Marketing: Everything about it. 

In this blog, let’s discuss the perks of Email Marketing, Why Email Marketing is Important, How to do Email Marketing, and about your experiences.

 

All About Email Marketing

Why Email Marketing is Important  

As we all know, we use Email Marketing to grow your business fast and digitally. There are top three reasons to choose Email Marketing for business purpose:-

  1. Email is the no. 1 communication channel – Email is considered as official and business purpose only and do you know according to a research 99% people check their emails on a daily basis. And the most part is that email works all over the World, it makes Email Marketing different from other social media.
  2. Make your own list – You can make your own Customers list whom you want to send Email. Whenever new users visit your website and login to your website you have got a new user’s mail I’d.
  3. Sent New Updates and Services – As we already discussed that Email is used for official purpose so whenever your website gets any new update regarding user’s facility, you can send them an Email about the new updates of your website like “Hey, Here’re the new updates of AatmaBharat that will be essential for you”.
  4. Follow the Law - Email marketers should adhere to the policies of the CAN-SPAM Act. These regulations encompass having a non-misleading situation line, imparting a clear way to unsubscribe, and such as your name, and cope with at the end of the emails.
  5. Don’t Send Too Many Mails – If you are using an Email Marketing strategy, you don’t have to spend too much mail and ads to your subscribers. It will be very irritating and annoying for your subs. So make a schedule and follow all the rules to maintain your subscribers and subs numbers.

 

How to do Email Marketing

Effective Email enhances people to read them and it increases the readability also. So if you want to write the understanding, good and effective Email for your users you should definitely follow the below steps to gain more users and subscribers:-

  • Make the Template – Template is a very important part of Email and Email Marketing, It attracts users to read your mails. Most users just open the emails and due to no template or not effective template they just close the mail without reading it.
  • You can download the email Templates simply from Google, it allows you to download more effective Email templates for free or you can make your own templates according to your creativity.
  • Email Header and Footer – The header is the top line of any articles and the footer is the top-bottom line of the same. The header may consist of your Business logo, Name, or related to your website that users should know and the footer may be the link of your website, your YouTube channel link or maybe any button line contacts us, unsubscribe, and your business address.
  • Format of your Mail – Emails Format makes you official. If you have a fixed Email format, you would be considered an official purpose by your users. So First Make an Effective and attractive Email Format and make it permanent.
  • Spaces – Spaces increase the readability of any article or Email. Make sure that your Email should not be in one Paragraph. It should include more than 1 paragraph.

 

Learn By Your Experiences

The more you will learn about Email Marketing by your experiences, in your daily life you are getting a lot of Emails from different sources. Go through them and analyze them to grow your email marketing techniques. Make your own Email Format, design it, and make sure it is correct. You can also learn from your competitors, see what they are doing, what is attractive in their emails, and what is annoying. It will give you the best Email Marketing Techniques and format.


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